Little White Lies | Behind the scenes photoshoot with Saga Sig

Already exclusively launched at Urban Outfitters this week, it is  not everyday you get asked to cover a new label’s very first brand photo shoot for their Christmas and Spring/Summer 2013 campaign. Little Whites Lies is a new womenswear label created by Angie De Napoli. To  watch your dream unfold before your very eyes and just as you envisioned, is an overwhelming event in one’s life.  Angie and her designer partner, Donna K, have produced a gem of a collection!  The handpicked small team consisted of Ole Elias Reinholdsten (make-up artist), Pandora Lennard (stylist) and photographer Saga Sig, who has an extraordinary and sensational eye! Everyone synced and worked calmly, to produce effortless, dreamy results.

You won’t see items of the clothes as you have to wait (got my eye on a beauty of a lace jumpsuit!) but here’s a little taster.

Thanks for wonderful day.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: